Monday, December 31, 2018
Customer Online Shopping Trends
As the traditional consumer purchase journey continues to evolve, so too should the way merchants think about their sales opportunities. But where should merchants invest to take the most advantage of their consumers’ evolving buying preferences?
BigCommerce conducted a global survey of nearly 3,000 digital consumers to find out.
In this article, I am going to quote information from the PDF file available for download
What drives more than 2,500 global consumers to complete a purchase
-
- Why a fully-integrated digital presence is essential for today’s customer decision journey
-
- Nine trends retailers should understand the current state of omnichannel buying
- Actionable ways to immediately strengthen the relationship between your brand and consumers
Though respondents vary by age, income and region, one thing is for certain: omnichannel retail, or the process of selling across multiple physical and digital channels, is the new reality retailers must face.
Merchants need to take advantage of that growing opportunity or risk being left behind.
In the last six months, 78% of global respondents to BigCommerce’s survey made a purchase on Amazon, 65% in a physical store, 45% on a branded online store, 34% on eBay and another 11% Facebook.
More than ever, consumers are shopping in a number of different places simultaneously, and brands need to adjust their digital strategy in tandem.
Adapting to new buyer behavior
Shifting buyer behaviors don’t have to be cumbersome for merchants to adapt to, given their ecommerce provider can support the payment gateways and omnichannel capabilities shoppers expect. As traditional consumer purchase journeys will continue to evolve, it’s important for merchants’ ecommerce tools to have the ability to evolve too. The key is to stay abreast of customer needs, and be strategic about where to invest to make the most out of today’s buying preferences.
Learn more by getting the report
This statistic gives information on retail e-commerce sales in the United States from 2016 to 2022. In 2017, online sales of physical goods amounted to 446.8 billion US dollars and are projected to surpass 700 billion US dollars in 2022. Apparel and accessories retail e-commerce in the U.S. is projected to generate over 138.7 billion U.S. dollars in revenue by 2022. The United States ranks behind several countries in terms of e-commerce sales as a percentage of total retail sales – in 2016, almost a fifth of China’s retail sales occurred via the internet, compared to only 8.1 percent in the United States. The UK, South Korea, and Denmark are also ahead of the U.S. in terms of retail e-commerce share.
The post Customer Online Shopping Trends appeared first on Whaz Up Today.
from WordPress http://bit.ly/2F05gj9
Sunday, December 30, 2018
Best Chili Recipes
Nothing is better for warming up on a cold day… Continue reading
The post Best Chili Recipes appeared first on Writers That Inspire.
from Writers That Inspire http://bit.ly/2AkdAr2
via IFTTT
The post Best Chili Recipes appeared first on Whaz Up Today.
from WordPress http://bit.ly/2AwEWKP
Saturday, December 29, 2018
Chatting today about human emotions
Whazuptoday.com Become a supporter of this podcast: https://anchor.fm/roger-keyserling/support https://flipboard.com/
from eCom Tips Podcasts http://bit.ly/2EDzqIX
via IFTTT
from eCom Tips Podcasts http://bit.ly/2EDzqIX
via IFTTT
Thursday, December 27, 2018
The day after Christmas to chitchat
Roger Keyserling I Whazuptoday.com chitchatting about Christmas and other things Become a supporter of this podcast: https://anchor.fm/roger-keyserling/support https://flipboard.com/
from eCom Tips Podcasts http://bit.ly/2EDzqIX
via IFTTT
from eCom Tips Podcasts http://bit.ly/2EDzqIX
via IFTTT
Wednesday, December 26, 2018
Cherry and Blackberry Pie Recipes
I love pies from scratch. Even better if the… Continue reading
The post Cherry and Blackberry Pie Recipes appeared first on Writers That Inspire.
from Writers That Inspire http://bit.ly/2EPd6gj
via IFTTT
The post Cherry and Blackberry Pie Recipes appeared first on Whaz Up Today.
from WordPress http://bit.ly/2TbiXzD
Tuesday, December 25, 2018
Merry Christmas
Merry Christmas from roger keyserling Whazuptoday.com Become a supporter of this podcast: https://anchor.fm/roger-keyserling/support https://flipboard.com/
from eCom Tips Podcasts http://bit.ly/2EDzqIX
via IFTTT
from eCom Tips Podcasts http://bit.ly/2EDzqIX
via IFTTT
Holiday Clean Up Tips
After all of the craziness of the holidays, it’s actually… Continue reading
The post Holiday Clean Up Tips appeared first on Writers That Inspire.
from Writers That Inspire http://bit.ly/2EOl6hA
via IFTTT
The post Holiday Clean Up Tips appeared first on Whaz Up Today.
from WordPress http://bit.ly/2LxVYfM
Monday, December 24, 2018
Absolutely Fabulous, also known as Ab Fab, Years Later Still Enjoying It
via WordPress http://bit.ly/2VboZCb
Sunday, December 23, 2018
Merry Christmas from Roger Keyserling Of Keywebco.biz and Whazuptoday.com
via WordPress http://bit.ly/2AcWvPI
Merry Christmas from Roger Keyserling Of Keywebco.biz and Whazuptoday.com
The post Merry Christmas from Roger Keyserling Of Keywebco.biz and Whazuptoday.com appeared first on Whaz Up Today.
from WordPress http://bit.ly/2AcWvPI
Saturday, December 22, 2018
Recipes 4 U App article
All about Recipes 4 U a free App by Keywebco http://bit.ly/2EB0JUp Become a supporter of this podcast: https://anchor.fm/roger-keyserling/support https://flipboard.com/
from eCom Tips Podcasts http://bit.ly/2EDzqIX
via IFTTT
from eCom Tips Podcasts http://bit.ly/2EDzqIX
via IFTTT
Friday, December 21, 2018
Recipes 4 U App
Bit.ly/Recipes-4-U Become a supporter of this podcast: https://anchor.fm/roger-keyserling/support https://flipboard.com/
from eCom Tips Podcasts http://bit.ly/2EDzqIX
via IFTTT
from eCom Tips Podcasts http://bit.ly/2EDzqIX
via IFTTT
Thursday, December 20, 2018
Tips to be happy
Tips to be happy Become a supporter of this podcast: https://anchor.fm/roger-keyserling/support https://flipboard.com/
from eCom Tips Podcasts https://ift.tt/2qtD9kn
via IFTTT
from eCom Tips Podcasts https://ift.tt/2qtD9kn
via IFTTT
Wednesday, December 19, 2018
Tuesday, December 18, 2018
Movie Quotes Fun Quiz
Just to have a bit of fun, try this Movie Quote Quiz.
It is very easy to do, simply read or look at the image and name the movie. Answers are after each.
“I’m going to make him an offer he can’t refuse.” The Godfather, 1972
Fun fact: This line makes it into each Godfather film in some way or another.
“You don’t understand! I coulda had class. I coulda been a contender. I could’ve been somebody, instead of a bum, which is what I am.” On the Waterfront, 1954
“Toto, I’ve got a feeling we’re not in Kansas anymore.” The Wizard of Oz, 1939
Fun fact: As one of the most famous movie quotes in film history, this line has been parodied by many different movies and television shows.
“Here’s looking at you, kid.” Casablanca, 1942
“Go ahead, make my day.” Sudden Impact, 1983
“All right, Mr. DeMille, I’m ready for my close-up.” Sunset Blvd., 1950
Pulp Fiction
Sometimes spaghetti just likes to be alone. – “Big Night”
Not to spill blood. That is the law. Are we not men? -“Island of Lost Souls”
We thought you were a toad. – “O Brother, Where Art Thou?”
This is the West, sir. When the legend becomes fact, print the legend. – “The Man Who Shot Liberty Valance”
Son, you got a panty on your head. – “Raising Arizona” (quote mine!)
I don’t want to sell anything, buy anything, or process anything as a career. I don’t want to sell anything bought or processed or buy anything sold or processed, or process anything sold, bought, or processed, or repair anything sold, bought, or processed. You know, as a career, I don’t want to do that. – “Say Anything”
Rosebud.” Citizen Kane, 1941
“Made it, Ma! Top of the world!” White Heat, 1949
“I’m as mad as hell, and I’m not going to take this anymore!” Network, 1976
“Louis, I think this is the beginning of a beautiful friendship.” Casablanca, 1942
“A census taker once tried to test me. I ate his liver with some fava beans and a nice Chianti.” The Silence of the Lambs, 1991
“Bond. James Bond.” Dr. No, 1962
I’ll be with you in a moment, Mr. Peabody. – “Bringing Up Baby”
Lighten up, Francis. – “Stripes”
It’s a joke, son. Don’t let ’em slip by you like that. – “It’s a Joke, Son!”
That’ll do, pig. -“Babe”
George, why must you torture the children? – “It’s a Wonderful Life”
It’s my only weakness. – “The Bride of Frankenstein”
Casablanca
What is your major malfunction? – “Full Metal Jacket”
You keep using that word. I do not think it means what you think it means. – “The Princess Bride”
Think, McFly! – “Back to the Future”
Yeah, that’d be great. – “Office Space”
The suspense is terrible. I hope it lasts. – “Willie Wonka and the Chocolate Factory” (quote mine!)
Gold Finger
The post Movie Quotes Fun Quiz appeared first on Whaz Up Today.
from WordPress https://ift.tt/2EpTAGa
Monday, December 17, 2018
Celebrating the end of Christmas rush
Driving in the car celebrating the end of having to ship 24 hours a day seven days a week until Christmas is over Become a supporter of this podcast: https://anchor.fm/roger-keyserling/support https://flipboard.com/
from eCom Tips Publication https://ift.tt/2qtD9kn
via IFTTT
from eCom Tips Publication https://ift.tt/2qtD9kn
via IFTTT
Baking Tips For A Great Cooking Experience
First baking tip to have the best cooking experience is… Continue reading
The post Baking Tips For A Great Cooking Experience appeared first on Writers That Inspire.
from Writers That Inspire https://ift.tt/2QTZ8j5
via IFTTT
The post Baking Tips For A Great Cooking Experience appeared first on Whaz Up Today.
from WordPress https://ift.tt/2QEDXCp
Sunday, December 16, 2018
Clean Stoves Look Better
Keeping Homes Safe and Families Healthy with a clean oven.
Clean stoves look better and usually last longer.
Electric stoves may differ a little, but most have the parts are mentioned below.
Control panel with knobs
Surface units
Oven
Broiler Pan
Surface units are made of :
Reflector bowls
Heating coils
Trim ring
Supplies needed for routine cleaning:
Hand dishwashing detergent with grease-cutting agents Sponge or cloth
Drying cloth
Supplies for heavy cleaning:
Ammonia
Steel wool pads
Before cleaning any part of your stove, turn it off and let it cool.
Clean often (daily or after each use).
Clean food spills on any part of the stove. Clean reflector bowls and surface below them.
Wipe the trim ring around the heating coils. Lift and clean under the ring. Heating coils clean themselves when the high-temperature setting is used.
Clean knobs and trim on the control panel. Some knobs pull straight off for cleaning while some do not come off.
Clean the boiler pan after each use.
Take the broiler pan out of the oven as soon as you are done using it. Pour the grease out while it is still hot. Put the grid in the pan. Put a little detergent on the grid. Then pour hot water over the grid and into the pan. Place a wet, soapy cloth over the grid. Let the pan and grid stand about 30 minutes. Then wash, rinse, and dry them.
Use a damp cloth to wipe crumbs and spilled food out of the oven.
Once in a while (about every 4 months)
Clean storage drawers.
Remove pots and pans from the drawer. Wash it with soapy water. Rinse and wipe dry.
Clean burned-on food from the oven walls and floor. If you have a self-cleaning or continuous clean oven, check the owner’s manual for how to do it. If you have an oven that you must clean yourself, you can buy an oven cleaner or use the method suggested on the next page. Wear rubber gloves to protect your hands.
Heavy-duty oven cleaner (an alternative to store-bought oven cleaners).
Caution: Be sure you have enough fresh air when using household ammonia. Open a nearby window and avoid breathing ammonia as much as possible. Put a sign on the stove when using this method so the oven is not accidentally turned on.
• Pour 1⁄2 cup of household ammonia into a bowl.
• Place the bowl in a COLD oven.
• Leave the oven door closed for about 4 hours or overnight.
• Remove the bowl of ammonia from the oven.
Pour the ammonia from the bowl into 1 quart of warm water. Use this mixture to clean the racks, inside the oven, and the oven door. Rinse with clear water. Wipe dry.
Gas Range?
After cooking, always wipe down grates and burner caps with a damp sponge and dry thoroughly. Normal cleaning can be done with hot, soapy water and/or Soft Scrub cleanser (without bleach) with a blue Scotch-Brite pad. If stubborn spots still occur, then use Easy-Off Fume Free Max Oven Cleaner
Procedure for oven cleaner use:
Take grates and burner caps off the unit – move outside and place on newspaper. Spray with Easy-Off, let the cleaner sit on spotted areas for 1 – 2 hours. Clean off with hot, soapy water.
When cleaning grates and burner caps, make sure to thoroughly dry them, especially underneath. If the bottom portion does not totally dry before setting them back on the cooking surface, they may rust. You can also set the grates and burner caps on top of the burner and turn the burner on high for ten to fifteen seconds for extra drying. If rust does occur, Bar Keeper’s Friend and a blue Scotch-Brite pad will remove it. To condition grates and burner caps, apply a light coating of mineral oil or vegetable oil. Allow oil to soak in 15 minutes before returning grates or burner caps to the cooking surface.
The base should be wiped regularly with hot soapy water at the end of each cooling period. DO NOT use steel wool, abrasive cloths, cleanser, or powders. To remove encrusted materials, soak the area with a hot towel to loosen the material, then use a wooden nylon spatula. DO NOT use a metal knife, spatula, or any other metal tool to scrape the aluminum base.
SEALED BURNER TOP/BURNER BOWLS
After cooking, always wipe down burner bowls and the sealed burner top with hot, soapy water and a soft cloth. If spots still occur, use a Soft Scrub cleanser (without bleach) with a blue Scotch-Brite pad. Careful, Scotch-Brite can cause scratches on the porcelain surface if scrubbed too abrasively.
KNOBS
Remove from the unit and clean with hot, soapy water and a soft cloth. Scrub gently; do not soak. Use of abrasive cleaners or ammonia-based products could possibly remove the graphics. Dry thoroughly before replacing.
CONTROL PANEL
Only use hot, soapy water and a soft cloth. Use of abrasive cleaners or ammonia based products on the control panel could possibly remove the graphics.
STAINLESS STEEL SURFACES
For everyday use, start with hot, soapy water and a soft cloth. Wipe dry. Finish with a damp micro-fiber cloth. Make sure to rub in the direction of the grain/brushed finish. If anything acidic lands on it (lemon, tomato sauce, etc.) clean up immediately because it will stain.
For optimum appearance use a stainless steel cleaner to remove smudges and fingerprints and follow up with a polish. Cleaner and polish should not be used daily. Once every couple of weeks should be adequate.
OVEN INTERIOR
All ovens should be cleaned frequently with hot, soapy water.
NON-SELF-CLEANING OVENS
Oven door:
For non-self-cleaning ovens, use Easy-Off Fume Free Max Oven Cleaner. Apply oven cleaner with a damp sponge.
Oven racks and rack supports:
Clean with hot, soapy water or Soft Scrub Cleanser. Remove before self-cleaning.
Oven interior surfaces:
Use Easy-Off Fume Free Max Oven Cleaner. Follow manufacturer’s directions. For self-cleaning ovens,
remove oven racks and rack supports and follow self-clean instructions in the Use and Care Manual.
Never line the oven cavity with aluminum foil. It will melt on and permanently damage the surface.
SELF-CLEANING OVENS
Oven interior surfaces:
Remove oven racks and rack supports (VGSC Ranges only) and follow self-cleaning instructions in the Use and Care Manual.
The infrared broiler should never be cleaned. Any cleaner can damage the special mesh screen and/or the igniter.
CHAR-GRILL
This cleans most efficiently while still hot.
GRILL GRATE:
May be cleaned immediately after cooking is complete and before turning off the flame. Use a soft bristle brush to scrub the grill grate. Dip the brush frequently into a bowl of water. Steam is created as the water contacts the hot grate. The steam assists the cleaning process by softening the food particles. For thorough cleaning of the grill grate, use grill cleaner according to manufacturer’s directions and then soak 15 to 20 minutes in a hot water and mild detergent solution. After soaking, scrub with a blue Scotch-Brite type pad. Do not use a steel wool pad or abrasive cleaners, for risk of damaging the porcelain finish. Dry thoroughly.
FLAVOR-GENERATOR PLATES:
Scrape off all burned on debris. Soak 15-20 minutes in a hot water and mild detergent solution. After soaking, scrub with a blue Scotch-Brite type pad. Flavor-generator plates are also dishwasher safe.
GRIDDLE/SIMMER PLATE
Constructed of machined steel with Blanchard finish.
FIRST TIME USE:
Scrub griddle with a mixture of one-quart warm water and 1⁄4 cup white vinegar, using blue Scotch-Brite type pad. Dry thoroughly. Wash griddle with warm, soapy water. Rinse off and dry thoroughly. Season griddle by thinly coating the surface with approximately 1⁄2 to 1 teaspoon unsalted vegetable oil. Apply to entire griddle using a paper towel or clean cloth. Let the oil sit on the griddle for about one hour and then wipe down with a clean cloth to soak up any residual oil. The griddle is now ready to be used.
It is not necessary to wash your griddle after every use. When light cooking is performed, simply wipe down the surface with a clean cloth or paper towel. The oils in the food in which was cooked on the surface will naturally season the griddle.
After heavy cooking is done and the griddle is still warm, you can pour some room temperature club soda directly on the griddle. Using a metal spatula, pull oils and excess food towards the grease trough. Wipe the entire surface with a paper towel. Follow up with the seasoning process.
Keeping your griddle well seasoned will prevent your griddle from surface rust. If your griddle is not used for a period of time, it must be re-seasoned. Every time your griddle is washed, it must be re-seasoned.
It is normal for the griddle to darken over time, possibly unevenly.
Non-stick cooking sprays are not recommended, considering their high water content they have a tendency to burn on.
Corn oil is not recommended due to their high sugar level. It will caramelize and burn on the surface making it very difficult to remove.
After using the griddle, always remove the grease trough located in the front. Simply pull the trough towards you and lift out. The trough or tray trap needs to be cleaned after each use. Wash the trough in hot soapy water. If grease is permitted to accumulate, a fire hazard could occur.
IMPORTANT: Never flood a hot griddle with cold water. This promotes griddle warping and can cause the griddle to crack if continued over a period of time.
For heavy duty cleaning, Use a cleaning kit.
I hope that this will be helpful in keeping your kitchen healthy and happy.
The post Clean Stoves Look Better appeared first on Whaz Up Today.
from WordPress https://ift.tt/2EpxymY
Saturday, December 15, 2018
Green Beans Recipes To Enjoy
Green Beans with bacon is one of our all time… Continue reading
The post Green Beans Recipes To Enjoy appeared first on Writers That Inspire.
from Writers That Inspire https://ift.tt/2Br12xE
via IFTTT
The post Green Beans Recipes To Enjoy appeared first on Whaz Up Today.
from WordPress https://ift.tt/2SRhsXs
Friday, December 14, 2018
Talking in the car giving out tips about e-commerce
Check out Whazuptoday.com Become a supporter of this podcast: https://anchor.fm/roger-keyserling/support https://flipboard.com/
from eCom Tips Publication https://ift.tt/2qtD9kn
via IFTTT
from eCom Tips Publication https://ift.tt/2qtD9kn
via IFTTT
How To Wrap A Gift with Tips
Want your Christmas presents to look perfectly presentable under the… Continue reading
The post How To Wrap A Gift with Tips appeared first on Writers That Inspire.
from Writers That Inspire https://ift.tt/2CcRlVm
via IFTTT
The post How To Wrap A Gift with Tips appeared first on Whaz Up Today.
from WordPress https://ift.tt/2BiZhml
Thursday, December 13, 2018
Tuesday, December 11, 2018
Christmas Punch Recipes
During the holiday season, food is typically the main attraction… Continue reading
The post Christmas Punch Recipes appeared first on Writers That Inspire.
from Writers That Inspire https://ift.tt/2RQ5kFR
via IFTTT
The post Christmas Punch Recipes appeared first on Whaz Up Today.
from WordPress https://ift.tt/2QqffFr
Business Jokes
Just about 50 business jokes to make your day more fun https://ift.tt/2Ep8woU Become a supporter of this podcast: https://anchor.fm/roger-keyserling/support https://flipboard.com/
from eCom Tips Publication https://ift.tt/2qtD9kn
via IFTTT
from eCom Tips Publication https://ift.tt/2qtD9kn
via IFTTT
One Pot Creamy Cajun Chicken Pasta
This One Pot Creamy Cajun Chicken Pasta is incredibly easy… Continue reading
The post One Pot Creamy Cajun Chicken Pasta appeared first on Writers That Inspire.
from Writers That Inspire https://ift.tt/2C3RVoj
via IFTTT
The post One Pot Creamy Cajun Chicken Pasta appeared first on Whaz Up Today.
from WordPress https://ift.tt/2PAjXLO
Monday, December 10, 2018
Sunday, December 9, 2018
Home / Office Decorating Without Breaking The Bank!
Some people have a great eye for decorating or design… Continue reading
The post Home / Office Decorating Without Breaking The Bank! appeared first on Writers That Inspire.
from Writers That Inspire https://ift.tt/2PtMBxU
via IFTTT
The post Home / Office Decorating Without Breaking The Bank! appeared first on Whaz Up Today.
from WordPress https://ift.tt/2B4OTOJ
This Die-cast Cars Scale Is Not Marked, What Scale Is It?
This Die-cast Cars Scale Is Not Marked, What Scale Is It? https://ift.tt/2L3EF5Q Become a supporter of this podcast: https://anchor.fm/roger-keyserling/support
from eCom Tips Publication https://ift.tt/2qtD9kn
via IFTTT
from eCom Tips Publication https://ift.tt/2qtD9kn
via IFTTT
Saturday, December 8, 2018
Conversation about the converse and the Ebay fans app
Be sure to check out whazuptoday.com at e-commerce tips podcast on a regular basis Become a supporter of this podcast: https://anchor.fm/roger-keyserling/support
from eCom Tips Publication https://ift.tt/2qtD9kn
via IFTTT
from eCom Tips Publication https://ift.tt/2qtD9kn
via IFTTT
Promote Your Business To Get Traffic and Ranking
The formula I use to write an entire year worth of content for my business and how to promote it and to get targeted traffic and ranking!
Search engine traffic doesn’t just happen. It’s the outcome of a set of deliberate steps. It’s not as complicated or mysterious as you’d think. There are three key ingredients behind every listing in every search results page:
- The keyword (keyphrase research)
- The content on the page (on-page SEO)
- The trustworthiness of the website (domain authority)
In order to rank, a page must indicate its relevance to search engines, and the website itself must be credible in the eyes of search engines. It also must focus on a phrase. If you do everything else right but get this wrong, you’ll be hearing crickets.
It all begins with the keyword.
And keywords begin with research, which is fun. Keyword research is like reading the minds of millions of people. It’s truly amazing the things you can learn within minutes:
- What do people really call your product or service?
So you can avoid using jargon and start using top-of-mind phrases. - What related products and services are people looking for?
So you can consider expanding your offerings, or at least your content.
As a content marketer, the two primary uses for keyword research are to find phrases to include in your content and to get ideas for new content. Now you can create content that is more friendly for search engines and more relevant to your audience.
Create a keyword list of Top 100 keyword phrases for your target market.
Identify top problems your target market needs a solution for.
Research the most popular articles in your target market.
Create a list of article ideas that discuss solutions while being able to reference your products.
Write the articles yourself or find outsourced writers to do the work for you; use keywords from your list.
Place some sort of “call to action” at the end to encourage engagement.
Submit your articles to article directories, groups and social spaces.
Post your articles to your own blog.
Use Social Media to link back to your blog posts.
Tips:
In this video, I’ll reveal my 5-step process for finding awesome keywords that your competition doesn’t know about. Here’s a breakdown of what you’ll learn: First, I’ll go over the first step to having any sort of success with keyword research. You see, most people fire up a random tool and pick a keyword out of thin air. But there’s a better (and smarter) way. Next, I’ll get into the ninja strategies that I use to find topics and keywords. Many of these are a bit outside the box, but they work. Then, you’ll learn how to pick a keyword from a list of options. If you’ve ever wondered: “OK so I have a bunch of keywords…how do I pick the best one?”, you’ll really enjoy this section of the video. Here’s where I’ll show you which factors matter when deciding between different terms to optimize your site around. And finally, I’ll cap things off with a sweet little bonus tip (and a mini case study). Of course, like any of my videos, I also sprinkle in LOTS of examples, pro tips, and case studies. I’ll also show you how I use the Google Keyword Planner (and a few other tools that I recommend). In short, if you want to learn how to do keyword research, I recommend checking out today’s video.
USE KEYWORD RESEARCH TOOLS
Use Google AdWords Keyword Tool to research your potential target keywords. With these tools, you can gather data on keyword volume and trends, keyword competition, similar keywords, and more.
UNDERSTAND THE LONG TAIL KEYWORD
Long tail keywords are a combination of three or more words or phrases. While long tail keywords tend to boast lower search volumes, they generally attract more relevant traffic, are typically less competitive, and easier to rank well on. Choose long tail keywords that help to specify your product or service.
Create a brand image, or logo.
Widespread brand recognition is your goal, as it will give your business credibility and inspire others to spread the word about your business. Grow your brand by placing your logo in your business stationary, business cards, email signatures, brochures, signs, website and merchandising materials.
THINK LIKE A CUSTOMER
Identify your target audience and put yourself into the shoes of a customer when you create your initial list of keywords. Ask yourself, ‘If I wanted to find one of these products or services, what would I type into Google?’ You can also consult others, such as friends, family members, or even current customers to get their opinion on phrases they would use when searching for your products and services.
Networking
Meeting professionals from other, related businesses is an effective form of business promotion, as it provides you with opportunities to learn about your competitors, ask for referrals, form mutually beneficial partnerships in complementary industries and spread awareness about your business throughout a group of like-minded people. Network with other professionals in the following ways:
- Attend networking group meetings. You can find networking groups and clubs on the Internet, in newspapers and in trade publications.
- Introduce yourself to people at the meetings. Explain what it is your business does, what you offer that makes you stand out from your competition and what you are looking for in business relationships.
- Ask relevant questions during group discussions. In addition to promoting your business, you can learn a lot at networking meetings. Additionally, asking open-ended questions encourages others to participate in the conversation, and sets you up for more introductions.
- Hand out your business cards. Set up private meetings with those who express an interest in getting to know more about your business.
Want higher Google rankings in 2018? Then make sure to check out this new case study. In today’s video, you’ll see how my SEO checklist helped Proven increase their organic traffic by 88.3%. Specifically, you’ll learn… Why “Zombie Pages” can doom your search engine rankings… and how to identify and eliminate them. In fact, as you’ll see, Sean from Proven ended up deleting 40k pages! The next step in my SEO checklist can improve Google rankings FAST. And that step is cleaning up technical SEO issues. Third, we’ve got on-page SEO. Here’s where I show you how to optimize your content around your target keyword (or keywords). Next, I show you how to optimize your site around two new-ish ranking factors: click-through-rate (CTR) and dwell time. Both are becoming more and more important parts of Google’s algorithm. Now that your content is optimized for keywords and user experience signals, it’s time to speed up your site’s loading speed. I show you two cool SEO tools that you can use to improve your site’s loading time. Last but not least, it’s time to publish a piece of content using the Skyscraper Technique. The fact is: if you want higher Google rankings, your content needs to be significantly better than what’s out there. And that’s where this step comes into play. All in all, I hope this SEO checklist helps you improve your Google rankings.
STUDY THE COMPETITION.
Make a list of your main competitors and go to their websites to see what keywords they are targeting. Read their content and view their metatags to help identify the keywords they are targeting. Looking at your competitor’s keywords will not only help you see what you could be forgetting, but also help broaden your list of ideas.
Develop relationships with your customers. Customers are people — not numbers — and it is important that you put consideration and effort into building personal relationships with them. For example, when you send out Christmas cards each year, you not only gain customer loyalty but you also inspire customers to promote your business to the people they know.
Rely on the power of social networks. Social networks have become the new darling of advertising because much of the legwork is being done by dedicated fans, for free. You could pay someone to advertise for you, or you could establish a social community of fans who advertise by word of mouth, at little or no cost. What’s it going to be?
- Try harnessing the power of viral media campaigns. Dollar Shave Club did very good business for itself simply by making a (funny, exciting, relatable) music video. It took off on social networks and now has over a million combined subscribers and followers on Facebook and Google+.
Encourage customers to talk about their experience using your business.
There is no tool more powerful than people talking with their family members or friends about your product or the quality of your work. If your customers are fully satisfied then you should ask them to refer you or your product to their family or friends. It is important to realise that your customers may not do so automatically and sometime a little poke requesting them to refer your business may work wonders. Go ahead, be bold and ask for more work.
The post Promote Your Business To Get Traffic and Ranking appeared first on Whaz Up Today.
from WordPress https://ift.tt/2RHRLID
Subscribe to:
Posts (Atom)